Quality Assurance & Testing

Product Analytics

Frameworks and queries for measuring a software product: North Star and input metrics, AARRR funnels, retention cohorts, and A/B test design with sample-size math. Use when someone asks to "define product metrics", "find our aha moment", "analyze retention", "build a funnel", "size an A/B test" or "why are users churning".

Publisher / source
TerminalSkills Library
Upstream record
TerminalSkills/skills
Version
Version 2
Published
Publication review
Approved for publication
Content fingerprint
dbe612859b45f6eb704f982c4f5d21143c04a541f8223bc1337ec986520c2f19