AI & Machine Learning

Bid Strategy Planner

Use when the user asks to "pick a bid strategy", "set a tCPA/tROAS target", or "plan the learning-phase entry"; produces a bid-strategy choice (tCPA / tROAS / max-conversions / manual CPC), the starting target math, a portfolio grouping map, and a learning-phase entry plan. Not for splitting the budget across campaigns — use budget-optimizer; not for in-flight pacing/scale moves — use budget-pacing-monitor; not for scoring the account — use ad-account-auditor. 出价策略/tCPA目标/tROAS/学习期

Publisher / source

aaron-he-zhu/aaron-marketing-skills (found on skills.sh, an awesome list)

Upstream record

aaron-he-zhu/aaron-marketing-skills

Version

Version 3

Published

2026-11-02

Publication review

Approved for publication

Content fingerprint

a0af16eb0d6e192da14b980ff1dc80e1c22d3430175b139f981269ef2a55b7d4